I’m James Pacheco, The Betting Expert

James Bet India

About Me

  • Twitter: @Thethirdman10
  • Role: Betting Expert, Content Creator
  • Experience: 15+ years in the betting industry

Back in 2004, I joined those pioneers of the industry that were Betfair, first working in the Operations Department before moving into the Communications Department, eventually becoming the first-ever Editor of the betting.betfair website, considered one of the most thorough and knowledgeable sports betting websites in the world.

I still write about football and betting for them on a weekly basis.

I moved from London to Malta in 2011, still at Betfair, before joining Scandinavian company Nordicbet, who are owned by Swedish giants Betsson, as their Editorial Manager.

In 2016 I somewhat appropriately decided to ‘take a gamble’ and went freelance, which is what I’ve been doing ever since.

I write news articles, betting reviews of casinos, slots and sportsbooks and tips for all manner of different sites while making the occasional guest appearance on podcasts.

Here at Bet India, I preview the top sports events in football, cricket, UFC and a few other sports with the aim of providing our readers with insightful information around the events including stats and team news, but also winning tips based on years of analysing similar events and knowing how to uncover the best bets.

But in addition to that, I always feel that it’s vitally important to explain why those are good bets and so I consider my role as one of educating readers about betting just as important as that of tipping winners or laying out the key stats.

Away from work I’m a keen footgolf player, manage a Premier League Fantasy football team, play pub quizzes, enjoy cooking at home and monitor the stock markets for good investment opportunities.

My Favourite Things

Here’s a couple of things that I love more than anything else in this world. Chocolate mousse? Yes, please.



  • Paul Scholes
  • David Silva
  • Rui Costa



  • Jacques Kallis
  • Shane Warne
  • Kumar Sangakarra



  • Rory McIlroy

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Betting Markets

  • Man of the match (cricket)
  • Top batsman (cricket)
  • Corners betting (football)
  • Cards match bet (football)


Birthday Dinner

  • Starter: Ceviche
  • Main: Pepper steak
  • Dessert: Chocolate mousse


Holiday Destinations

  • Las Vegas
  • Greece